Your Business Plan should include;
The Introduction should include your:
Should be one page and it should give details of the content of your business plan.
This is summing up the purpose or a brief statement or account covering the substance or main points of your business.
Your Mission Statement is the forth part of your Business Plan and should include these components;
Your Target Market should define the type of people you are marketing. What does your specific niche provide for your company marketing strategy?
You should add specific information about your niche.
You should indicate the type of research that helped you to pick the type of niche that you will market.
You should add information about your present and future business goals.
You should add a time line that you plan on reaching those goals;
12 months
24 months
5 years
And so on
This section briefly explains your products and tells what the benefits of owning them are.
You can add information about your products and/or service. Describe their unique features, what make them newer, better or different from anyone else’s products and/or service. What are the benefits for the customer going to be?
Remember to add the (What’s In It for me?). What are your customers going to get out of your product and /or service?
In this section you should add the names and the titles of your management team. If you are a corporation you should include the President, Vice President, the key share holders and so on.
You may also include their knowledge and their experiences. This should take a form similar to a resume.
You should list all of your present and future financial projects that you working on.
List what you plan and intend on paying for those projects.